Brands

There are many brands of clothing in Shibuya 109 but there is some that are more popular. One of the most popular brands is Moohoo. It was opened recently on September 11 2011. The store is originally from Harajuku which is another fashion district in Tokyo. Another type of popular clothing brand is the Gyaru. This type of clothing many teens wear, it is very common that teens wear this type of clothing. Even Though Shibuya has their own brands and stores they also have some that we are familiar with. In the Shibuya District there is an Adidas store across the street from Shibuya 109.  H&M Shibuya and a Forever 21 are also located there (Tokyo Fashion News). The brand Hello Kitty is also something big in Shibuya. In Shibuya 109 there is an entire store dedicated to Hello Kitty. If you walk down the streets of Shibuya you will see many girl teens wearing Hello Kitty brand or wearing a bow in their hair representing Hello Kitty.  Unlike Shibuya, not every store is very successful. Many other stores have closed in the past days. For example, one of those stores is Faddy Robot. This store was shut down in 4 days from opening day. With all these types of brands it’s hard to decide what to get. It’s also not really about the brands, but what is being worn.